Case · own platform

Local suppliers and hospitality in one app. Built from the ground up.

Localys is the digital ordering platform for the local food chain. Growers, butchers, fishmongers, wholesalers and bakers sell directly to restaurants and cafés: one basket, fair prices and a smart delivery route.

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The challenge

WhatsApp lists and loose price sheets

Restaurants ordered from ten local suppliers in ten different ways: WhatsApp, phone, email and loose price sheets. Suppliers tracked orders, delivery days and invoices by hand. Buying local felt like extra work.

The solution

One app for the whole chain

I built Localys from the ground up: a B2B platform where buyers order from several local suppliers in a single basket, and where suppliers run their own shop, delivery area and invoicing. Behind it runs a go-to-market engine I also built, which finds and approaches new suppliers and buyers.

What's inside

For buyers and suppliers

Localys product overview for buyers with supplier, town and order deadline — Every supplier in one place Search and filter by category, supplier and attributes such as organic or gluten-free.

Localys basket grouped by supplier with expected delivery day — One basket Order from several suppliers at once, with the expected delivery day and order deadline per supplier.

Recurring order list in Localys — A fixed ordering rhythm Recurring order lists: the same Friday order, in one click.

Delivery areas and delivery days per municipality for a supplier — Delivery area by municipality Suppliers choose their own towns, delivery days, order deadline and rates.

Orders in invoicing with deposit items per line — From order to invoice Open, confirmed, ready for delivery, invoiced. With packing slips, deposits and exports linked directly to the accounts.

Supplier dashboard with revenue and orders — Insight for suppliers Revenue, orders and top customers per period, with CSV and PDF reports.

Logistics

Real kilometres, real CO₂

Localys converts each supplier's daily run into real road kilometres. That makes routes and transport costs visible, and shows the actual CO₂ impact of local delivery instead of a vague feeling.

Map with suppliers, buyers and delivery routes in Zeelandic Flanders

How it works

From order to delivery

The buyer orders

From several local suppliers at once, with delivery days and customer prices visible up front.

The supplier delivers

Orders arrive in one place, with a picking list and a delivery route per day.

Invoice and accounts

Invoiced including deposits, and linked directly to the accounts.

From order to invoice, without a WhatsApp list.

Built by Apollo

Built from the ground up

Design, app, backend, logistics and the go-to-market engine behind it: all built by Apollo Digital. Production and demo data are kept strictly separate.

The result

Buying local has never been this simple.

29 local suppliers on the platform

83 hospitality buyers

2,233 kg of CO₂ made visible, over 10,639 real kilometres

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Images use anonymised data. Distance and CO₂ figures are real.